Rumble's new crypto wallet is shaking up the creator economy, backed by a massive $775 million Tether investment. The platform, now boasting 67 million monthly users, lets content creators get paid instantly in Bitcoin or USDT – no more waiting on banks. This game-changing move doubles down on Rumble's challenge to YouTube's dominance. With revenue up 48% and the stock price hitting $13, they're not just talking crypto – they're revolutionizing digital payments. The real story goes deeper than just numbers.

While tech companies scramble to jump on the crypto bandwagon, Rumble just made a massive power move. The video platform launched a crypto wallet supporting Bitcoin and Tether, backed by a jaw-dropping $775 million investment from Tether itself. Not too shabby for a company positioning itself as David against the Goliaths of Big Tech.
This isn't just another crypto gimmick. Rumble's wallet lets creators and viewers transact directly in BTC or USDT, cutting out the middlemen who've been taking their cut for years. Want to tip your favorite creator? Boom. Done. Need to pay for a subscription? Click. Settled. The platform even threw in AI agents to help manage payments and suggest Bitcoin savings strategies, because apparently, regular wallets are so 2023. The company's recent selection as cloud provider for El Salvador further cements its position in the crypto ecosystem.
The numbers tell a story that's hard to ignore. Rumble's stock price doubled in six months, they're planning to dump $20 million into Bitcoin as a treasury asset, and they've blown past 67 million monthly users globally. Their revenue jumped 48% year-over-year in Q4 2024. The company's shares are now trading at $13 per share. Like spot ETFs, the platform provides direct exposure to Bitcoin's value while maintaining regulatory compliance. Someone's clearly doing something right.
But here's where it gets interesting. The wallet integrates with Farcaster for authentication, though that comes with its own security headaches. And sure, crypto can be volatile as a roller coaster in an earthquake, but that's why they included USDT as a stable option. Smart move.
For creators, this is basically Christmas morning. They can now receive payments instantly, dodge traditional banking delays, and reach audiences worldwide without currency conversion nightmares. Plus, they get to choose between Bitcoin's potential upside and Tether's stability. It's like having your crypto cake and eating it too.
Let's be real – Rumble's taking a big swing here. They're not just challenging YouTube; they're reimagining how creators get paid. With partnerships like Trump Media and Technology Group in their pocket and a growing user base, they're making some serious noise in the digital content space. And this time, they've got the crypto credentials to back it up.